A behavioural transformation company · Pune, India
A neuroscience of play and technology-based ideas and products company. We combine gamification with the neuroscience of play and behavioural sciences to design, develop and deliver solutions that solve real-world problems.
Every piece here is playable. The red one is hiding something.
The TGC behaviour sequence
We have created the TGC model, the essence of our approach to behaviour change: gamification solutions to engage, motivate and achieve. Scroll on to play through it.
Stage 01 · Challenge
Every gamification strategy starts with a measurable outcome, with return on investment as the anchor. Our diagnostic approach looks at your processes, people practices and systems.
Stage 02 · Engage
Theme-based game elements turn your KPIs into points, badges and leaderboards, from the sales floor to the contact centre, so every workday becomes an engaging challenge.
Stage 03 · Motivate
We go beyond points, badges and leaderboards. Our design draws on the Octalysis framework, the neuroscience of play and core human drivers such as autonomy, mastery, purpose and relatedness.
Stage 04 · Learn
Gamified learning in M²OST, mini-games in CubiCall and micro-learning at the Poppin Skillshots Café make learning more interactive, enjoyable and effective.
Stage 05 · Achieve
Tangible, measurable organisational results, on the metrics your business already tracks.
Stage 06 · Reward
Reward and recognition strategies built around the outcomes you want, without stress or toxic competition. Rewarded behaviours are the ones people repeat.
Results
Who we are
We are a unique behavioural transformation company that combines the power of gamification with the neuroscience of play and behavioural sciences to design, develop and deliver solutions. Our mission is to build high-impact products and solutions that help solve real-world problems, using gamification as a lever.
Our work leads to sustained transformation, from enhancing business performance to catalysing societal transformation and nation building. Our enterprise solutions build employee engagement and optimise the potential of individuals, for tangible and measurable organisational results. Our micro-learning based skill development platform is designed to strengthen capability building in the nation.
We have created the TGC model, the essence of our approach to bringing about behaviour change: Challenge, Engage, Motivate, Learn, Achieve, Reward.
Between stimulus and response there is behavior.
Innovation needs change in behavior.
Corporate culture is nothing but a set of positive behaviors.
The company we keep
Some of the organisations that have worked with TGC.
Solutions
Our cloud gamification platform, built on the Octalysis framework and the neuroscience of play.
Explore Coroebus Contact centreTurns agent KPIs into a season-long game, aligned to COPC standards.
See the platform TrainingSix mini-games that help contact-centre agents learn the metrics that matter, and speed up training.
Explore CubiCall LearningA gamified learning management system that brings game mechanics into everyday learning.
Explore M²OST Values and cultureA values and behaviours game, physical and digital, inspired by the 13th-century Mokshapath, for friends, families and colleagues.
Play a round Facilitated learningHave an idea for learning? We turn it into a gamified learning solution, from ideation to deployment.
Talk to usLevel complete
Tell us the outcome you want to change. We will design, develop and deliver the gamified solution with you.