You are a smart employer who wants the best for your employees as well as your business so you found a gamification solution (Does gamification really work? Find out) and are getting ready to roll it out. How do you do it? Just sending an email to your employees with a link to a gamification portal is not the best way to go about it.
In this blog, we will highlight how to make a gamification roll out exciting!
Start with why gamification is so awesome
There must be a reason that you are rolling out gamification at your workplace. Some examples include – lack of constructive feedback, lack of motivation and generational shift in the workforce. Create messages around this so that gamification is the star. Now, highlighting a problem is not a good idea. Just use it to create relatability. For example, Tired of negative feedback? Time to flaunt your strengths and get noticed! Gamification coming soon.
Be super clear about the rules of play
Any gamification solution that you adopt will have a structure in place. There will be rules and these rules must be communicated very well to employees well in advance. In a regular game, it is fun to explore the gameplay and find out things as you go. But in a gamified business environment, the rules have an impact on how work is done or measured. So, do not leave this bit to the last minute. Once your employees are excited about gamification, start releasing information about exactly what is going to happen.
Organize a launch event
Create a nice and short event to announce ‘Game on!’ to your workforce. Make them feel like a part of something great. Showcase rewards. Involve senior leadership and showcase how things will be more fun and productive for employees.
Pro tip: Always be prepared to drive engagement after launching the gamification solution. For most of the workforce, it would be a new experience and it would be amazing of you to give them that extra attention along the journey.
Are you looking for a corporate gamification solution? AT TGC, we have ready-to-roll out as well as custom-made solutions. We also do gamification consulting, workshops, and end-to-end roll-out planning along with execution. Reach us here for queries.